ACCOUNTANTS IN THE 21ST CENTURY


Accounting occupies a special place in the annals of history.

Whether  it's from the Sumeria cataloguing goods involved in transactions, the development of abacus counting systems to calculate large sums, introducing double-entry bookkeeping, the rapid advancement of computers enabling accounting software and cloud services or the progression of artificial intelligence and machine learning, humankind understands the value of information.

We're living in a time of accelerating change where innovation has necessitated swift development and full-scale service integration. Competition has spurred action resulting in a bevy of consumer choice. In three to four years, companies can achieve billion dollar valuations. In today's market, that's the strength of great ideas.

It’s not enough to be a reactive and transactional firm, your ACCOUNTANT needs to be proactive, offer diversified service streams and demonstrate value. Clients need a team of advisors who recognise their past, present and future. It's acknowledging where you've come from, where you are and where you plan to be.

Accounting in the 21st Century sets the tone of expectation.

A firm at the cutting edge should complement traditional accounting architecture with modern advisory services that are designed to meet current and future needs.

It’s about cultivating relationships, building trust and ensuring your advisor support network is willing, capable and able to service your needs. The client comes first.

This is what Accounting in the 21st Century looks like.

Modern accounting demands more than number crunching, it requires the provision of advice. Accountants are in a unique position. They read balance sheets, analyse information, interpret rulings, write strategy and build networks. Modern accountants can't afford to be mired in the past, they need to be focused on guiding your success. That requires working from an informed position.

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